Story
Every collection has a narrative. We build the stage around it.
The name
behind the stage.
Visual designer, model, choreographer. The story of Gökhan Duman, who for more than 15 years has been staging fashion shows across every field of the fashion industry, in Turkey and abroad.
Biography
Turning the designer's dream into reality.
Choreographer Gökhan Duman began his career as a visual designer and model. For 15 years he has been producing fashion shows in Turkey and internationally, drawing on his experience across every area of the industry.
In production and event services, he brings together the latest runway, sound and lighting systems, 3D catwalk and runway drawing techniques, and Watchout screen systems in his fashion shows. With distinctive stage sets and his team beside him, he takes the audience experience a step further with every show.
At fashion shows and fashion shoots, in evening wear, bridal, groomswear and casual collections, at trade fairs and Fashion Weeks, he brings stories true to each designer's concept to the stage with an artistic eye.
Journey
From runway
From runway
to stage.
A career that stretches from the discipline of modelling to the all-encompassing vision of choreography.
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Beginnings
Visual design & modelling
In the early years of his career, as a visual designer and model, he came to know the industry from both in front of and behind the camera. Every composition he builds on stage today has its roots in this period.
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Choreography
Fashion show choreographer
With a choreographic approach that unites the walk, music, lighting and transitions into a single narrative, he has brought designers' stories to the stage in evening wear, bridal, groomswear and ready-to-wear shows.
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Production
Duman Ajans & Fashion Events
He built a production structure that delivers fashion shows end to end, with runways, sound and lighting, 3D runway drawing and Watchout screen systems. From Fashion Weeks to trade fairs, from brand launches to private events.
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Academy
Nurturing new faces
Together with Serkan Duman, he teaches young models walking, runway and backstage skills at modelling, casting and model agencies in Izmir and Istanbul, bringing a new generation of Turkish models into the industry.
At work
Backstage
Full Gallery ↗
Backstage
rhythm.
Approach
The four pillars
The four pillars
of every show.
Discipline
Transitions planned to the second, a tempo perfected in rehearsal.
Technology
3D runway drawing, Watchout screens, state-of-the-art sound and lighting systems.
Team
Models, hair, make-up, lighting and sound crews playing as a single orchestra.
A Duman Ajans production
Duman Ajans.
Duman Ajans.
Model & Fashion Events.
A fashion show, fashion event, casting and model agency. In Izmir and Istanbul, together with Serkan Duman, we nurture new faces and produce shows end to end.